I know first aid, may I help you? To be honest, these are words I hope I never have to say to an attendee at an event (or to anyone for that matter). The reality is, however, that at some point during our careers as meeting professionals we are faced with situations that require us to grab the Crisis Management Plan. Oh, wait a second… I'm supposed to have a Crisis Management Plan?
While I am not an expert in this area, I do know that as meeting professionals we have a responsibility to safeguard our people, property, information, financial investment, reputation of the company and the meeting itself as well as our own professional reputations. Creating a Crisis Management Plan is just another tool in our arsenal to help us do this.
None of us really like to think about the what if and what would we do if, but the reality is things do happen. Any kind of situation can quickly spiral out of control if the meeting professional is not prepared to deal with them.
The Crisis Management Plan is part of the overall Risk Management Strategy. Being pro-active planners we assess destinations, facilities, activities, service providers, etc to determine potential risks or negative impacts on the attendees, the event or the financial investment of the organization. For example, if you are planning a meeting in January in Toronto there is a possibility that weather will impact attendance. Looking at where attendees are coming from, what transportation options are available, whether they are staying at the facility, etc. allow us to make a determination on what impact weather could potentially have on the meeting. Having identified weather as a potential risk for our meeting in Toronto in December, we can now outline the what if it happens contingency plan.
If you are looking for resources on developing Crisis Management Plans there are lots of them available- here are just a few:
I know that many of you have experiences that you can share about situations that have happened at your events. I would love to hear from you on what happened, what you did and what you learned from the experience (what you would do differently if it were to happen again). This is one area where the more information we share about real life experiences, the better we are all able to prepare and develop our own Crisis Management Plans.
Nikki
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